About Us

Welcome to thechicsoulstore—where Assam’s musical legend lives on in every thread.

Born from a deep love for Zubeen Garg’s music and relentless spirit, our store is more than a merch shop; it’s a living tribute. Zubeen Da wasn’t just an artist—he embodied the heart of Assam. His songs weren’t just chart-toppers; they became a soundtrack for millions, speaking of love, protest, heritage, and hope. When he gave back—whether standing with flood victims, raising funds for relief, or transforming his Guwahati home into a care center—he taught us that art is most powerful when it touches real lives.

Our Story:
As lifelong fans, we felt Zubeen’s absence as both a personal and cultural loss. Like thousands who lined the streets singing “Mayabini” at his final farewell, we wanted to ensure his message and music stayed close to our everyday lives. thechicsoulstore was created to give fans a way to feel that connection—through comfortable, thoughtfully designed t-shirts inspired by Zubeen’s most iconic moments and lyrics.

Our Mission:

To celebrate Northeast pride and Zubeen’s extraordinary legacy, one shirt at a time.

To serve as a creative, positive space for his fans to gather, share stories, and honor what he stood for: honesty, inclusivity, and cultural pride.

To support Assamese art, music, and young creators through future collaborations and causes.

Every product at thechicsoulstore is designed in Assam by people who understand what Zubeen meant to our culture. We use premium, long-lasting fabric, and every design is an original tribute—whether referencing anthems, concerts, or Assamese motifs that defined his style.

Join our journey as we keep the legend alive—not just by wearing great t-shirts, but by wearing Assam’s heartbeat on your sleeve.

For every fan. For the legend. Forever.